Executive Vice President
Marketing Strategist and Creative Director
Since imediagroup clients consist of consumer and business-to-business advertisers as well as ad agencies worldwide, Bob’s wealth of experience in each of these categories gives imediagroup an edge in delivering impressive and measurable results for our clients.
Bob has worked on and created diverse campaigns and promotions for Cartier, Timex, Dell Publishing, New American Library, Warner Brothers, Paramount Pictures, Revlon, Chanel, Bankers Trust, Hertz, Colgate, LifeSavers, Schenley, the New York Philharmonic and the Jamaica Tourist Board. Among his B2B clients have been Pitney Bowes, Dun & Bradstreet, Squibb, International Paper, Steinway Pianos and Citicorp.
Bob’s institutional ad experience includes award-winning campaigns for universities and healthcare advertisers. Among the many advertising media and creative awards he’s received are national DESI (Graphic Design: USA) Awards Competition, CLIO award, First Place Award Long Island Film Festival, numerous BOLI (Best On Long Island) advertising awards, and a design award for a U.S. Postal Service First Day Cover for the U.S. Department of Commerce. He has been selected to judge regional and international advertising competitions such as The ADDYs and The New York Festivals. The founder and co-president of the Medical Marketing Association of the Northeast, Bob has also lectured before student and professional associations.
In addition to his work with imediagroup, Bob currently serves pro bono as advertising director of the Georgia Symphony Orchestra and was formerly its pro bono executive director. He also founded and co-chaired the New York Philharmonic Free Concert Committee of Long Island. Among his other volunteer projects have been New York regional ad campaigns for the Juvenile Diabetes Foundation, United Way and National Public Radio.
Bob is a U.S. Army veteran where his military occupational service was as a graphic designer and illustrator. Bob was selected to be the Creative Director of prestigious photoshoots featuring astronaut Neil Armstrong. Bob has also served on the American Association of Advertising Agencies (AAAA) Orange Forum Committee of ad agency CEOs and was on the board of directors of the Long Island Advertising Club for 20 years. He attended New York University and the N.Y. Art Career School.